Station Inn Pawling desktop and mobile screen

Boutique Hotel Redesign Attracts 53% More Website Visitors

Station Inn Pawling is a charming boutique hotel in the Hudson Valley of NY.  The hotel needed a full redesign to make the website meet reasonable standards of the WCAG 2.1 AA code needed to make the website accessible for everyone, including those that are hearing or vision impaired. 

Furthermore, the site was outdated and did not reflect the company brand, was slow loading and was not designed to rank well in the search engines or drive leads. 

 

The Results

  • 65%More Organic Traffic
  • 53%More Users
  • 1.2SPage Speed

The Station Inn’s website is now a breath of fresh air. Light hues give a romantic yet modern feel, while strong booking links make it simple for a visitor to make a reservation. Large, professional photos and a helpful “Plan Your Trip” section make it hard to resist wanting to enjoy the charm and tranquility of the Hudson Valley, a quick get-away from the hustle and bustle of NYC.

Since the website launched, it quickly gained an astounding 65% more organic traffic than it did the previous year. The site is now incredibly fast-loading, which is important for the end-user, and to help rank better in the search engines. With help from the Mannix team of digital marketing experts, the new website has gained countless new visitors looking to book their retreat to the Station Inn.

Do you need more bookings for your hotel or inn? Contact us below to learn how we can help transform your website into a lead-generating magnet!