Responsive Web Design Drives Mobile Visits to Camping Resort
Moose Hillock Camping Resort is a large family-friendly campground with two locations, White Mountains, NH, and Lake George, NY. They came to us with a visually dated website that was very difficult for both the owner and staff to update.
The Results
- 79% Users on Mobile Devices
- 4 Page Views Per Session
- 24% Bounce Rate
The Mannix Marketing digital marketing team took this opportunity to create a website for Moose Hillock that would convert more website visitors into bookers. This visually striking website was designed to appeal to vacationers, putting emphasis on both resorts and the amenities they offer.
An important aspect of this new website redesign for the camping resort was ensuring ease of navigation and make it convenient for the user to see the two different campgrounds. The site now has fast load speeds and an easy-to-use mobile design to encourage on-the-go booking. The numbers don’t lie: since the launch of the new site 79% of traffic has come from mobile users.
Last but not least, something that was very important to the staff, we made the site easy to edit and update. With this change, the staff and owners can now add new photos, videos, text and more to their website with ease.