Kansas Rocks Park Website Design Drives Traffic & Leads
The Kansas Rocks outdoor recreational park website was not designed to follow mobile-first standards and had a poor user experience both on mobile and desktop. With the new website design they needed a clean solution to showcase their events and drive online registrations. Mannix created a new web design for their outdoor park that was mobile responsive, and utilized best practices for SEO and conversion rate optimization. After the new website design launched, there was a increase in both mobile and desktop traffic, and a 323% increase in phone call conversions.
The Results
- 30% more organic traffic
- 323% increase in conversions
- 10% improvement in bounce rate