Organic traffic from target market doubles for a ski shop website
Following the website redesign, Alpine Sport Shop experienced a dramatic surge in organic traffic, with sessions increasing 81% year-over-year from January to May (3,316 vs. 1,831). January
alone delivered 1,073 organic sessions, up from 679 the previous year. Most notably, organic sessions from New York jumped 133%, signaling st
ronger local visibility and relevance. The refreshed site, optimized for search and user experience, positioned Alpine Sport Shop as a go-to destination for winter sports enthusiasts.
The Results
- 113% Increase in Organic Traffic from NY
- 81% Increase in Traffic overall
- #1 Ranking for Saratoga Ski Shop & Saratoga Snowboard Shop
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