With the shift in baby boomers from working to retirement, senior living solutions are in high demand! In this day and age, individuals looking for assisted living and senior communities – and the family members helping them to find an appropriate place to live – tend to research thoroughly before making a decision. And, with […]
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Hosting Your WordPress Website With GoDaddy? Think Again.
Is your website WordPress website hosted with GoDaddy? If so, you may want to reconsider your web-hosting partner. After a client’s GoDaddy hosted website was hacked and GoDaddy’s internal support was disobliging, it reminded us that not all website hosting is created equal. Mannix Marketing offers quality SEO-optimized web hosting with fast servers, 24/7 support, […]
Is Your WordPress Navigation Accessible?
Is your WordPress website’s navigation accessible? Website accessibility is a growing industry trend, and when you’re evaluating how accessible your website is, navigation is a great place to start. Navigation is the backbone to your website: can visitors of all abilities, education, and devices find the content they’re looking for and keep track of their […]
Are Drop Down Menus WCAG 2.1 Accessible?
Do you utilize a Drop Down Menu on your website? If you do and you’re aiming for WCAG accessibility, it’s crucial you compare your Drop Down Menu’s usability to the Web Content Accessibility Guidelines 2.1 protocol. Why are Drop Down Menus not accessible? Drop Down Menus, or “Fly-Out Menus” as WCAG refers to them, can […]
Are My SEO Titles/Tags WCAG Accessible?
Are your website’s titles and tags accessible? Website accessibility is on the forefront of everyone’s minds recently in regards to plug-ins and navigation, but many fail to realize that SEO tactics must conform to the Web Content Accessibility Guidelines as well. SEO practices like keyword stuffing or making multiple H1 headers have become industry standard […]
WCAG 2.1 vs 2.0: What’s The Difference?
Is your website accessible? WCAG 2.1 is the newest edition of the Web Content Accessibility Guidelines. You may be familiar with its predecessor, WCAG 2.0, which was released in 2008 and outlines twelve guidelines to make your website content more accessible for people with disabilities. In April 2018, The World Wide Web Consortium (W3C), released […]
Not All Website Hosting Is Created Equal
So you have a great site and you are being found on the web. Mannix Marketing designed your site and hosts it… but you just learned you can host cheaper on HostDone.com for $1.99 a month and GoDaddy for $3/month. So why are you paying $500/year for Mannix Marketing hosting? We offer high quality SEO-friendly […]
Why Your Website Should Switch to HTTPS
HTTPS has been somewhat of a hot topic for a while now – and yet a large percentage of websites have still not made the transition to a secure socket layer. Considering whether or not to convert your site to HTTPS? Here, we’ll review what HTTPS is, why it’s important for your site to convert to […]
How to Create Educational Content for Manufacturing Companies
A key component of any successful inbound marketing strategy is providing educational content for your customers. When you’re a manufacturing company, educating your buyers is especially important as many times the products you’re marketing are technically complex and require some industry knowledge in order to understand their uniqueness. Providing educational content helps your customer along […]
Mannix Marketing Shortlisted for Two Interactive Marketing Awards 2019
GLENS FALLS NY – Mannix Marketing has made the Interactive Marketing Awards 2019’s shortlist for entries in two different award categories. Mannix was named to the shortlist for “Best Interactive Marketing – Health & Beauty” for its organic SEO and Paid Search program for Eddy Senior Living, and “Best PPC Campaign” for its Google Ads campaign for […]
Should I Use SEO Or PPC For My Business?
A common question we get from clients is which method is best: paying for leads/sales via pay per click (PPC) campaigns, or cultivating those leads/sales naturally via search engine optimization (SEO)? This question is very important, as it compares two of the most common digital marketing strategies: paid search and organic search. What is the […]
Why Is My Site Not Ranking At The Top Of Google Anymore?
Quite regularly here at Mannix Marketing we get phone calls and emails from business owners and marketing staff telling us that their website has just fallen from the #1 organic spot in Google. Many times they will say that they have been at the top for months or even years. Some will talk about how […]
New Year’s Resolutions for Digital Marketers
The new year is quickly approaching, inspiring many of us to take some time to review the past year – our successes, our failures, the happy times, the sad times, things we’d like to do again, things we’d like to do differently – and everything in between. It’s also a great time to reflect on […]
The Truth About DIY Website Design
There are a handful of website companies out there that boast about providing people with the opportunity to design and build their own website for free. Wix, Weebly, and SquareSpace are just a few of the many platforms currently in the DIY website space. And each of those platforms do offer advantages and opportunities for […]
The Ultimate CRO Guide: 11 Tips to Convert More Website Leads
When it comes to marketing our business, our passion, our life’s work and investments, we all want the same results. We want to share our story and we want our organizations to be successful. We want more website traffic, more phone calls, and more relevant inquiries that will translate into increased revenue. Although each business […]