Twas the night before Caffeine, when all through the net Billions of searches were happening, but nothing had changed yet. The SEOs were all staring at each ranking with care, In hopes that St Google would let them stay there. Those corporate site bigwigs were nestled all snug in their beds, While visions of dollar […]
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Google Reshapes Search & SEO Strategy, Offering ‘Personalized Search’ To Everyone
Back in 2007, Google announced that they were introducing personalized search results to anyone signed into their Google Account. So for Gmail, Ads, Analytics, Adsense users and for ALL of the other Google products… as long as you remained signed in to your account, your Google search results conformed to your past search history. At the time, […]
Short URLs – Here To Stay Or Gone Tomorrow?
The concept of Short URLs is wonderful. Instead of very long, multi foldered URLs that can be hard to remember, type in and break in emails, how about a URL with few characters that can be generated in seconds, pasted wherever needed and redirects to the page you want readers to go to. All this […]
Mannix Marketing Hires Pam Holt As Chief Financial Officer
Mannix Marketing, Inc., a full-service Internet marketing company based in Glens Falls, hired Pam Holt to become their first Chief Financial Officer. Holt brings years of experience with management, regulatory and fiduciary responsibilities to the position that became necessary due to the tremendous success Mannix Marketing has been achieving.
Real Time Search
There was a time when the thought of ‘real time search’ was aspirational. Most people couldn’t get their mind around the idea of a social post or news article going live on the Internet and within minutes (or even seconds) it would be found and indexed by the search engines. It’s an idea that seemed […]
Yahoo Bowing Out of Paid Inclusion
Well, it’s official. Yahoo made an announcement that they will no longer offer Paid Inclusion as of December 31, 2009. Specifically, the two programs affected are “Search Submit Basic” and “Search Submit Pro” (Yahoo SSP). Yahoo submitted this official statement on the subject: We are committing our resources and efforts to our core areas of […]
When The Excitement Of A New Job Comes To A Screeching Halt
When marketers get a job with a new company, they tend to know at least a little bit about the new employer, but not everything. They may know who the VPs are, but they may not know which ones can get things done. They may know the local restaurants, but they may not know which […]
Online Business Reviews: Blessing or Curse For Reputation Management?
We all know the value of word-of-mouth recommendations in promoting our business, whether you are in the hospitality industry, work as a car mechanic, own a restaurant or have a company looking to attract superior talent to join their ranks. Enter online reviews. Online reviews can come from a host of sources – if you […]
Email Newsletters via Social Media
Spread your marketing message virally via email newsletters through social media! The Internet changes at the speed of light, seriously. Articles come through my Google Reader like hotcakes. I can hardly keep up with all the blogs out there talking about social media, search engine optimization, techniques, case studies and the latest and greatest theory. […]
Does Maxing Out Your Domain Registration Matter?
It’s a common concept in the SEO world that domain age and website history do play a role in determining search engine placements… especially in Google. But what about giving credit for domain age in the opposite direction… as in the number of years you register a domain name. One could see this as the “invested age” of a domain name. According […]
Your Internet Marketing Budget: Cut to the Chase!
Whatever your business: real estate, dining, travel or retail, the economy is certainly making itself known to you in one form or another. Managing your internet marketing budget during this time is a challenge, no doubt about it – you definitely want to get the most from your online advertising dollar. So…how do you decide […]
Email Spam Filter Trigger Words To Avoid In Your E-Campaigns
So you’re doing the right thing… You’re creating non-spam e-campaigns and sending to a list of subscribers who have given you permission to send to them… Then why are your messages getting caught up in spam filters? The most common culprit would be the words that you are using in the subject line of your […]
The Power of Optimizing PDFs
Are you running out of optimization ideas for your website? Looking for a little bit of inspiration to get you back on track? (we know you’re not, but just in case there’s a brain freeze today we thought we’d ask) Then we’d like to recommend that you take a look at the PDFs on your […]
Mannix Marketing Launches CliftonPark.com
Mannix Marketing, Inc., an Internet marketing company in Upstate NY, announced this week the launch of CliftonPark.com, a new online information guide to Clifton Park, Halfmoon, Malta, and throughout Southern Saratoga County, New York. “CliftonPark.com is truly a local resource to the Southern Saratoga County Region,” said Sara Mannix, founder and CEO of Mannix Marketing, Inc.
Online Display Advertising: The “Conversion Assistant”
I feel bad for display advertising. It gets a bad reputation for being an underperformer. In reality, however, it is a secret marketing gem that has proven itself a team player helping to boost web traffic, brand recognition, conversions, and sales.