New Facebook Link Generator Rocks OK, yes, I admit it… I’m a nerd. Well, at least when it comes to my level of excitement towards new and improved social media updates! Let’s be honest, don’t you get excited when you discover something that makes your job easier and your work more effective? That’s the feeling […]
From your website copy to your social media strategy to your content marketing materials, buyer personas are deeply ingrained in your inbound marketing strategy. Whether you have a well-defined buyer persona or no buyer personas at all, your website visitors and anyone reading your content will soon be able to tell. So today we’ll be […]
Remember earlier this week, we told you we were on the shortlist for the US Search Awards? Well we are proud to tell you today that WE WON! Below is a picture of us celebrating at the awards ceremony, and press release to announce the good news. Please feel free to share in our excitement! Mannix […]
We are so proud to be a finalist for 2013 US Search Awards in the category of Best Use of Search in the Retail Space. This is for our work with Atlantic British and their website RoverParts.com. Atlantic British is one of our oldest clients and we couldn’t be happier with the success of their […]
There is an old saying: “Keep your friends close and your enemies closer.” Basically, you don’t want to leave yourself vulnerable to anything your enemy may try while you’re not paying attention. The same is true in the small business world. It may be harsh to think of competitors as enemies (because really you would […]
Google’s Hummingbird algorithm… it’s like that movie, The Birds, where people got maimed running to their cars. Okay, not really anything like that… although it is October now and close enough to Halloween that it should be like that… only it’s not. The short version: If you really don’t feel like reading another blog today, then […]
As inbound marketers for the travel and tourism industry it’s important that we understand travelers’ needs, goals, and of course what factors influence their purchase. Having just returned from an amazing trip to Europe with my family, I looked back at how we planned our journey. Like any traveling family, this trip wasn’t planned on […]
Writing a great blog post is not enough, you need to promote it. There are many simple ways for you to promote your blog to increase the number of readers. Read our Top Six blog promotion tips below: 1. Website Call To Action If you have your own website, promote your blog with a button or […]
If you’re familiar with PPC then you know about Quality Score and about the great importance of Quality Score on your cost per click (CPC). Having a HIGH Quality Score can save up to 50% of the CPC. This CPC bonus can yield savings on cost per acquisition (CPA) up to 80%. To sum it […]
As you go about your daily blog writing, be sure to steer clear of these most common grammar mistakes, which are the pitfalls of so many otherwise great writers. When I come across these mistakes, I cringe to read on. Could you be turning readers away with syntax slip-ups? Browse through to discover the most […]
What is the value of a #1 position in Google? As business owners, it is natural to want to measure the success of your marketing campaign by several ideals that you have determined at the start of your marketing efforts. A very common measurement is, where did I rank … and where do I rank […]
As a business owner or someone who works for a business owner, you know how important your website can be for increasing leads and sales. The industry has evolved since your website launched, and the firms who remain relevant will prove that features which were once considered optional or “add-ons” for a new website are […]
The amount of social media out there is nothing short of terrifying, even for a self-proclaimed “SMO Geek” like myself. Consider for a moment, how we will promote this very blog post. Well, of course we’ll post it to our Facebook page, because everyone and their grandmother (no hyperbole intended) is on […]
Looking for FREE Photos for your Blog? Google Image Search WARNING! Don’t be fooled by Google’s image search; just because they show the photo doesn’t mean you can use it. In fact, a client of ours searched for Free Valentines Day photos, and the Google Image search brought up a nice photo of wine glasses. […]
If you follow our Mannix Marketing company blog, you know that we have been sharing our internet marketing brain trust with our clients for, oh, let’s say, the last 7 years or more, and we know what makes a great internet marketing blog. The emerging concept of “inbound marketing” is not new to us at […]